Supp.li

During our cooperation with our clients, we developed a complex logistics and supply chain system for them to prepare for their entry into the hospitality and retail industry.

The Challenge

Supp.li is a digitized product distributor start-up for producers' products that connects Hungarian smallholder farmers and farmers with supermarkets and restaurants.


Mentoring them from the incubation till Series A, exploring new business opportunities, raising fund. Mentoring them included selection of engagement methodologies, building structures, personas, defining value proposition, rules of engagement.


Redesigning the platform was one of the earliest step. Strategic planning was vital.

Our Solution

Fullfillment, dropshipping, manipulation

Supp.li is a digital marketplace (farm-to-fork) establishing complex supply chain from farm to consumers.


Mentoring them from the incubation till Series A, exploring new business opportunities, and raising funds. Mentoring them included selection of engagement methodologies, building structures, personas, defining value proposition, and rules of engagement.


Redesigning the platform was one of the earliest steps. Strategic planning was vital.

Tough love it is.
It’s when you can only expect insightful, honest, and constructive feedback of your strengths and imperfections. It’s showing true care by letting you realize your own barriers, mistakes, and potentials in a way that you are OK to face them and act upon, guided by advice tailored for your very own personality and situation. It’s helping you to help yourself, instead of simply instructing or sharing plain methods for reapplication. It is when one sentence questions are enough to answer your own questions. That is the quintessence of Attila’s approach as a mentor. Which he has been for us, as a young start-up, for more than 6 months by now. He is the person you should talk to if you are ready to grow by truly facing and shaping reality around you as an individual and as a business manager, let alone, leader (instead of letting reality shape you). And he is the one you should definitely not if you are not.
If rather need advice on good food, I recommend giving him a call as well.

Zsolt Balog
Crossborder food entrepreneur, EU-China innovation exchange catalyst
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